Superior Vision Appoints Brian Silverberg Chief Financial Officer

RANCHO CORDOVA, CA, (September 9, 2013) – Superior Vision, a leader in managed vision care, has appointed Brian Silverberg as Chief Financial Officer (CFO) effective September 3, 2013. In this position, Silverberg will be responsible for financial management and reporting, pricing and underwriting, treasury and financial operations, and strategic planning.

“We continue to strengthen our management team to position us for rapid growth and industry expansion in this ever-changing health care environment,” said Kirk Rothrock, President, Superior Vision. “Brian’s financial expertise, experience with growth strategies, and extensive understanding of the vision industry make him a valued addition to the team.”

Silverberg brings dedication and a strong financial acumen to Superior Vision. For the past seven years, he has been the Vice President of Finance and Business Development at EyeMed, playing a key role in that organization’s growth and success. Prior responsibilities include financial leadership positions at The Relizon Company and Ford Motor Company.

“Our industry is riding a wave of change that is both exciting and challenging, and I look forward to helping the Superior Vision team become strategically positioned for success,” said Silverberg.

Silverberg is a graduate of Miami University with a Bachelor of Arts degree in Economics and of the Fuqua School of Business at Duke University with a Masters in Business Administration.

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About Superior Vision

Superior Vision is a leading provider of vision and eye health solutions to the full spectrum of the vision care marketplace, including groups, health plans, and government-sponsored programs. We care for our clients and members by delivering broad and affordable access to vision care, outstanding service, and resources to help them make informed vision care choices that offer the greatest value.

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